Point-of-Sale
Support
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“Why
does transmission work cost so much?”
-
“Why should I buy from you, instead of one of the big chains
down
the street?”
-
“What
makes your warranty program better than the other
guys?”
All
questions
you probably hear on a daily basis. If you have a really good memory
—
and lots of time on your hands — you might be able to answer
those questions
reliably.
But if
you’re
like most of us, you’ve got maybe a hundred things piling up,
all of
which have to be done “right now.” And, with that kind
of pressure,
you might not be able to remember all the important points you
should cover.
That’s
why ATRA provides extensive point-of-sale support, to answer many of
those
common questions.
Let’s face
it: Print is always more believable than a verbal explanation. And
don’t
forget the professionalism factor: Printed brochures, quality wall
posters,
and colorful counter mats all help reinforce your professional image
to the
consumer.
And the
ATRA
logo at the bottom says that they don’t just have to take your
word
for it: Those answers are coming from ATRA: the world’s
largest association
of transmission professionals… and they’re willing to
put that
explanation in writing, for all to see. That’s a strong
statement, in
anybody’s book.
Interested
in ordering? Call our Bookstore toll free:
800-428-8489
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